Industry Insight

Have you considered a Windows app for your event?

17 Nov

Are you planning to use an app for a 2013 event? Have you considered whether you will use a Windows app as well as an Apple and Android app?  Windows 8, the new operating system from Microsoft has been designed…

Conference and campaign apps for Political Organisations

10 Nov

The TUC like many other organisations have seen how apps can benefit their events. For their 2012 Congress, they developed a congress app that would help them to connect with their delegates easily as well as reducing costs by cutting…

Conference Apps for Medical Associations

10 Nov

Conference apps are becoming an essential requirement for medical association conferences. They can contain a number of features that can directly benefit the association and the event.  Insight Mobile are specialists at developing conference apps with features designed to enhance…

Conference apps – A design wake up call

20 Aug

Having reviewed a number of conference apps currently in circulation, we are a little concerned with the adoption of clumsy clip art type cartoons icons being employed by some developers in their deisgn. Surely the design and interface are as…

How best to market your event app

18 Aug

Conference and event apps are a highly effective tool for forward thinking organisers to take their events to another level.  An app can be used to fulfil key organisational functions, provide covetable advertising space and perform a crucial information gathering…

Conference apps – Points to consider before making an investment

15 Aug

Conference app technology provides event organisers with a unique and effective channel through which to offer an enhanced experience and premium advertising space. A conference app should act as a personal concierge for those attending an event – a logical,…

Why conference apps will improve the sustainability of your event

7 Aug

Almost all conferences, simply by gathering attendees from different parts of the world or country will inevitably have some degree of impact on the environment.  There are many ways conference and exhibition organisers and venues are already reducing their impact…

Conference apps provide a valuable new sponsorship and revenue opportunity for conference organisers.

3 Aug

Conference apps are rapidly becoming an obligatory requirement for professionally organised conferences. They provide a host of benefits which help to lower costs and boost the event profile. Conference apps also provide a new commercial sponsorship opportunity for organisers. Lanyards,…